(I don’t often invite guest posts from promotional releases, but I did request this from Greentarget as their research into the 20/20 hindsight of litigation-related crisis communication was very interesting. In litigation, lawyers often take the lead in directing communications. Some are very good at it. But most, if not all, do prioritize the risks in the court of law higher than the risks in the court of public opinion. That can lead to very damaging results. What it does lead to almost always is a more conservative approach to managing communications than is best for the company. That, it seems to me, is what this research points to.) By Larry Larsen, Greentarget In today’s 24-hour news environment, …
Article by Crisisblogger. Read entire story here.
