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You did it! Waitrose puts Shell relationship on ice
All rights reserved. Credit: Greenpeace Today we received the great news that after only 12 days of our intensive campaign, Waitrose has announced it has put its partnership with Arctic oil drillers Shell on ice. After 40,000 emails from you, several store visits, one spoof video, hundreds of Facebook posts, a social media meltdown, and the appearance of a life-size polar bear at their Islington store yesterday, Waitrose has declared support for the protection of the fragile Arctic. Waitrose recently opened two pilot stores in Shell forecourts with a view to rolling out the ‘new joint format’ more widely. In a press statement this summer Shell said ‘the plan …